Congratulations on taking the first step towards on brand, SEO optimized copy for your website.

Writing powerful web copy requires a little sleuthing, strategizing and SEO. This briefing document is where it all starts. You’ll need a around 30 minutes to complete it and having links ready for the following business assets will help:

• Tone of voice documents
• Branding guides
• Visual assets (logos etc)
• Websites or brands that you find aspirational / inspirational or just love the messaging 

Gulp, not quite there yet with all of the business planning? Don’t stress, just share as much as you do have and we’ll work together in our briefing meeting to fill in the gaps. You can also watch a short screen cast video where I go through the questions and give some ideas about the type of information that might be relevant for you to provide. You can watch it here.

Talk soon,

Laura