PORTFOLIO

Helping customers succeed with social

Learn how SME rely on Compass Copywriting to do something amazing.

TRAVEL WRITING

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Daylesford Macedon Life Magazine

Daylesford Macedon Life is quarterly magazine written to promote tourism in the Daylesford and Macedon region of Victoria. The region, which is around 1 hour west of Melbourne is known for its food and mineral springs.

My brief was to write a 300 word article highlighting the Sanctuary Mineral Bathing experience at Hepburn Spa.

This article was published on their website and in the 2021 Autumn Daylesford Macedon Life publication.

Vroom Vroom Vroom Blog

VroomVroomVroom.com is a popular car hire comparison website. 

My brief was to hire a car from their platform and to create social media content and a blog for their website about holidaying on the Gold Coast using a rented car.

The blog and content was created to draw traffic to their booking platform and increase the awareness of how hiring a car can help you make the most of a short trip.

 

WHAT MY CLIENTS ARE SAYING

Laura's assistance with website copy for a client was invaluable. She took the time to soak in the background information and brief provided, as well as the work already in progress. Her own recommendations and contributions were considered and thoughtful, all keeping in mind the client and their goals. Throughout the project, she kept me updated with progress and all communication was very clear and easy to follow. I've already got our next project lined up!
Rachel Anderson, Assembld Digital
Assembld Digtal

CONTENT WRITING

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Passport Collective Instagram

Passport Collective is a travel blog highlighting experiences across Australia and the world. It was established in 2015 to encourage travellers from all walks of life to embrace a sense of adventure and book the trip.

Instagram is the core platform used to share travel photos and stories. A custom link in bio has been created to utilise click throughs to the website.

Passport Collective’s Instagram has a loyal following of over 70k people and the hashtag #passportcollective has been used over 300,000 times.

SOCIAL MEDIA MARKETING

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VroomVroomVroom.com Blog

CONTENT WRITING

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